Around here, we (meaning… me, lol) believe that there is no better place than the beach, no outfit is complete without at least a little bit of dog hair.  And, of course, no full brand is finished without new website copywriting (and design).  So weeelllcome to the new Sipsy Ink. Come on in – take […]

If you’ve been around a minute or two, then you know. You know that, as a website copywriter, writing web copy is my jammiest jam! It’s my absolute favorite thing to do in my business.  But it’s an investment, for sure.  And you need to know what you’re signing up for if you’re thinking of […]

Are you that busy entrepreneur running around with cold coffee in hand trying to figure out how the heck you’re supposed to find the time to write effective copy?  It can feel overwhelming to learn about copywriting when you have a zillion other things you’re responsible for as a small business owner! Hey there, I’m […]

Your 11th grade English teacher flat out lied to you, friendo.  Like really. All those 5 paragraph essays following a super-specific formula? The red marks on your page because you started a sentence with “and.” The notes in the margins because you didn’t start your last paragraph with, “in conclusion.”  Big. Fat. Lies. Here’s the […]

I loved working solely as a wedding copywriter. But I wanted to broaden my horizons, if ya will. There were so many creative and purpose-driven brands that I wanted to work with.  So once I finally got to the point where I needed a branding strategist makeover, I snagged my opportunity to work with Whitney […]