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Curl up on the couch (or your beach chair!) with your pup and settle in - we're learnin' some copywriting today! From brand voice to writing words for your brand - I'm dishin' it all. 

Get comfy and learn copy.

the Sipsy Ink Copywriting Blog

Open up!

A list of quick-wins and easy how-tos to spruce up your copy (in as little as an afternoon!) 

3 Super easy ways to pack a punch with personality in your copy

popular post:

COPYWRITING TIPS

Show me the quiz!

Who knew planning your dream vacation was the crystal ball you needed to figure out your brand's signature voice? 

Get your pink fuzzy pen ready!
We're doin' this thing, Seventeen magazine style! 

This quiz will tell
you your brand voice persona.

How 'bout this - 
You plan your dream vacation.

Are you that busy entrepreneur running around with cold coffee in hand trying to figure out how the heck you’re supposed to find the time to write effective copy?  It can feel overwhelming to learn about copywriting when you have a zillion other things you’re responsible for as a small business owner! Hey there, I’m […]

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Your website is a key part of your overall marketing strategy. Once your readers know your brand exists and serves to solve the challenges or obstacles they face in their lives, they move on to your website to take them through the rest of the marketing funnel.  And for the most part, once your readers […]

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Your 11th grade English teacher flat out lied to you, friendo.  Like really. All those 5 paragraph essays following a super-specific formula? The red marks on your page because you started a sentence with “and.” The notes in the margins because you didn’t start your last paragraph with, “in conclusion.”  Big. Fat. Lies. Here’s the […]

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That  TikTok “maturity” trend going around’s got me thinkin’…  Maturity in a small business is knowing when to do something yourself … and when it’s time to hire a pro. I’ll be the first to admit – when I started my business, I was game to take on any and every single client. But after […]

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Ready to write your about page for your wedding website? When you are, be sure to read this post to avoid the top three mistakes I’ve seen wedding professionals make over and over again!

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