It’s something I’m always willing to talk about with my clients – the idea that copywriting and website design go hand-in-hand.  I’m talking about long, romantic walks to the refrigerator hand-in-hand. Yeah – the real deal! (More on that in a minute.) My favorite platform is none other than Showit. So, I’ve rounded up the […]

Around here, we (meaning… me, lol) believe that there is no better place than the beach, no outfit is complete without at least a little bit of dog hair.  And, of course, no full brand is finished without new website copywriting (and design).  So weeelllcome to the new Sipsy Ink. Come on in – take […]

Blogging for Creatives and Purpose-Driven Brands | Positive Equation Since working as a content and copywriter for Georgia Aquarium, I have a major soft spot in working with purpose-driven brands and nonprofits. Huge bonus if those brands are also on the creative side!  And wouldn’t ya know it! Dana Snyder of Positive Equation is exactly […]

Does the phrase “keyword research” have you breaking out in a cold sweat?  Or tossing and turning in your sleep?  It’s totally okay if it does. I used to be in the very same boat. But, like you, I knew I needed to figure it out so I could get my business in the good […]

Blogging about the same thing, like your latest wedding, gets difficult because it can be so time consuming. And sometimes you feel like you’re saying the same thing over and over.  What are you even supposed to write about? And how many times can you talk about your beautiful brides before it gets to be […]

Wondering if SEO will help boost your wedding business? I’m chatting about what SEO is and why your wedding business needs it!

It seems like now more than ever, blogs are already a thing of the past.  So, do you really need to spend all that time blogging for your professional wedding business each week to possibly land a new client in your inbox?  It’s 2023 and right now, social media like TikTok and Instagram Reels is […]